Meet Integ Analytics: Turning Data Into Action With Integrity at the Core

Integ Analytics: The Full Story

Founder Justin Alger launched Integ Analytics after almost a decade of professional experience across industries like healthcare technology, actuarial consulting, and consumer goods. With a Master of Science in Analytics from the #1-ranked program at Texas A&M University and a Summa Cum Laude degree in Applied Mathematics, Justin felt compelled and equipped to fill a gap he noticed in the market: small businesses were surrounded by data but lacked the tools and guidance to put it to work.

Integ Analytics was created to change that.

Too many businesses are making decisions in the dark, or worse, relying on incomplete or misleading insights. Integ brings enterprise-grade analytics capabilities to smaller organizations with one non-negotiable principle: integrity.

Analytics With Integrity

At Integ Analytics, integrity isn’t a tagline. It is the foundation of everything we do. Our brand promise is simple: Analytics with Integrity.

That means:

• Delivering insights that serve your business, not just decorate a dashboard

• Building strategies rooted in transparency, not buzzwords

• Acting as a partner, not just a vendor, who cares about your long-term success

We believe that data, when handled responsibly, can be your most trusted advisor. But it has to be used wisely, with context and care. That’s where we come in.

The Meaning Behind the Name

The name Integ is a nod to both the mathematical roots of analytics and the moral compass that guides our work.

Years ago, while tutoring students in mathematics, founder Justin Alger began brainstorming names for his growing interest in education and problem-solving. He noticed that foundational math terms like integers and integrals, representing whole numbers and continuous change, both began with “integ.”

More importantly, it reminded him of the word integrity, something he wanted to be known for in every facet of life.

Years later, during his graduate work in analytics, the name resurfaced with renewed meaning. Analytics is rooted in those very concepts: integers (data, numbers) and integrals (advanced logic, statistical methods). But it also reflects the idea of being integrated (uniting these elements into a cohesive system of insight). It speaks to the consultative partnership Integ forms with each client, embedding analytics into business strategy in a way that feels seamless and intentional.

Thus, Integ Analytics was born:
A company built on the fundamentals of math, powered by analytics, grounded in integrity, and committed to partnership.

The Data W.A.V.E.S. Methodology™

At the heart of Integ’s approach is our Data W.A.V.E.S. methodology, a proprietary process designed to turn your raw data into real results:

W – Wrangling: Clean, structure, and prepare your data
A – Analytics: Apply appropriate modeling and statistical methodologies to uncover meaningful patterns
V – Visualization: Communicate or uncover insights through intuitive dashboards
E – Enrichment: Layer in context with external or behavioral data
S – Strategy: Translate insights into clear, impactful business actions

Whether you're aiming to better understand your customers, optimize operations, or improve ROI, our method ensures your data is working for you, not just existing in the background.

Who We Serve

Integ Analytics specializes in working with small to mid-sized businesses, particularly those who know they’re sitting on valuable data but aren’t sure what to do with it. Industries we serve include, but are not limited to:

• Food & Beverage

• Fitness & Wellness

• Healthcare

• Retail & E-Commerce

• Construction & Home Services

• Real Estate

• Manufacturing

• And more

These businesses don’t always have in-house data teams, but they deserve the same level of expertise and care.

What Makes Integ Different

What sets Integ apart is not just technical skill, it’s our ability to ask better questions, to interpret nuance, and to partner with clients in a way that makes analytics not just a tool, but a trusted part of their decision-making process.

We don’t just build models, we reveal clarity.
We don’t just deliver dashboards, we deliver insight.
And we don’t disappear after delivery, we guide implementation and growth.

Let’s Put Your Data to Work

Not using your data is like hiring your best employee… and never letting them come to work.
There’s insight already living in your business. It just needs a strategy, structure, and someone to unlock it.

Whether you need one dashboard or a full roadmap, Integ Analytics is here to help you turn complexity into clarity and insight into action.

📩 Start a conversation: hello@integanalytics.com

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